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Scripting & Dialogue
At the advent of the production process, a writer is assigned to develop a script for the project. We have three excellent writers in-house who create the majority of our scripts. We also have relationships with freelance writers and speechwriting experts who cover specific areas of expertise when required by the scope of the project. The copywriting process includes written scene descriptions that help describe in broader terms the visuals, music and sound effects that will make up the completed video. When writing dialogue, our creative team works carefully to capture the right tone and flow to achieve the desired output. We’re known for our attention to detail.
Intel CES – Internet Killed
Client: Intel
Description: With some serious inspiration from the Buggles’ 1980 hit “Video Killed the Radio Star” Wattsmedia ‘drew’ up this opening video for Intel CEO, Paul Odelini’s CES keynote. The idea was to humorously showcase the massive shifts in the digital electronics industry. Hand drawn in post, the Watts team acted out all of the action scenes; [...]
Fluor Centennial: iPad Tutorial
Description: Wattsmedia sent 14 iPad 3′s to our event producers around the world in preparation for localized celebrations of the Fluor Centennial Event in Dallas. Our desire was to use the new 1080p resolution camera to shoot video segments and then send them to our production truck in Dallas. We would then insert the choice bits [...]
Everything Texas
Client: Texas State Historical Society (TSHA)
Description: When the TSHA needed help promoting their new, massive online offering, they gave us a call. Surprisingly, Texas History is taught throughout the world, not just in the U.S. and the TSHA created a fully digital encapsulation of thousands of documents, records and artifacts. Now, children all over the world can access “everything Texas” with [...]